Can you read our mind?

I recently came across an interesting post by Seth Godin, Permission Marketing creator.
I follow his blog through my Google Reader.

The article I found - The shell game of delight - made me think about what we do here at Whale Marketing for our clients.

The shell game of delight by Seth Godin

"Let's try a challenging thought experiment.

I'm going to pick a number between one and five, inclusive. I'm not going to tell you what it is. Now, try to guess. Focus hard, sharpen your senses, and see if you can guess what I'm thinking of...

Click on your guess (just one, please): one, two, three, four, five.

Cynics have already become annoyed at me. But most people, particularly if I added a little spin, would be delighted at their sensitivity and psi-power.

The point: you can easily create similar interactions in the way you do business with people. Setting up prospects, customers and bosses to be right is almost always worth the effort. It's so much more useful than setting people up to fail.

Why then, do we organize interfaces, manuals, contracts and relationships to have people fail merely because they didn't guess what we had in mind? When in doubt, make it so people succeed."

Can you read our mind but also can we read your mind?

Do we all work in the same direction? Agency and client?

We want our clients' message to be understood by their audience.

We want the message to be clear, relevant to them.

We want our clients to succeed and take every step necessary to make success happen.

Can you do this for your clients?

Val @Whale

A tasty keyboard

At Whale Marketing, as well as being passionate about our work and projects, we love our food!

It might be distracting but how tasty does this look?

Being part of the Whale Marketing pod

At Whale Marketing, we like to work hard for our our clients.

Our clients are important and considered as part of our team.

We are proactive and out there; meeting and mingling so next time you see one of our team members, why not stop by for a chat with us!

We are specialists in the Property and Construction sector with clients including Peel Land and Property, Beva, BDI Structural Solutions, Knight Frank, GVA Gramley, Cushman and Wakefield.

But that is not all that we do.

We, at Whale Marketing, are as versatile as a chameleon!



We work with Gleave, industrial supply specialists, CHEP, Global leader in container and pallet pooling, RSL, Resin Surfaces Industrial Flooring, and some charities, services companies to name but a few.

With a fully integrated approach to marketing we tackle any projects with care and attention as well as a high level of professionalism.

Some of the stuff we can do for you!

• Strategy development and market research
• Customer segmentation, targeting and positioning
• New product development and roll out
• Integrated communication campaign
• Advertising, PR and direct marketing
• Websites and e-marketing
• Internal communication
• Branding
• Events (gala ceremony, trade shows etc)
  

Our team members share this vision and have varied interests - we have two world travelers, another one plays trumpet and bass in a rock band, we have a Wigan Athletic fan, a marathon runner wannabe and that's just the beginning.

All this make us the perfect partner for your business needs.

Why not give us a call or send us an e-mail to introduce yourself and find out more about how we can help your business?

Looking forward to hearing from you.

Whale Pod

Brand new website for fbe Forum for the Built Environment

As fbe's full service marketing agency we have developed together a brand new website for the Forum for Built Environment.

Forum for the Built Environment is a leading networking organisation for the property, development and construction industries. Run purely by volunteers, the fbe boast over 1900 members. They help professionals within the industry to build contacts and develop effective relationships and business opportunities.

The new website is more user friendly with better navigation, increased SEO potential and a new online booking system for events.

There is also an exclusive members' area where they can manage their own profile, access regional and branch sections and blog about local news and events.

Twister world record!

Whale were proud to part of a world record a few weeks by creating the artwork for the worlds biggest Twister game.

The Twister board stood at 131ft by 131ft, which is over half the size of a premiership football pitch and had over 9,000 spots.

See it on the Telegraph!

How-do Media Press release

Whale and Media 1 bring in new faces

Thursday, 06 January 2011

Some staff moves within the region today, as Manchester’s Whale Marketing brings in two fresh account managers and Richard Weston joins Media 1 Productions of Bollington as the firm’s new client relationship manager. B2B property marketing specialist Whale has swollen its ranks with the signings of Marian Arnold and Valerie Castan to oversee a client base that includes names of the order of Peel Holdings, FBE, Chep and Beva. Meanwhile Media 1 has recruited Richard Weston from The Manufacturing Institute, where he was responsible for running conferences and workshops on behalf of the Manufacturing Advisory Service. Agency MD Steve Bindley said his new recruit “brings a wealth of experience in corporate event management” to the business and is “a seasoned marketing professional.” Media 1 delivers conferences and events for clients in the pharmaceutical, manufacturing, financial services, automotive and government sectors. www.whalemarketing.co.uk www.media1productions.co.uk

Whale Marketing expands the Pod with 2 new recruits

To start this New Year fresh, we are expanding our pod with 2 new account managers.

Marian Arnold and Valerie Castan have joined the ‘Pod’ in December and are set to make a splash in the agency, managing our ever expanding client accounts, driving business forward and promoting the agency nationally and regionally.

Kirsty Forman, Client Services Director said:

“We are thrilled to be expanding our team. The marketing industry has been through a tough time and we are so pleased to find ourselves in this strong position ready to hit the ground running in 2011”